Built With Traditional Payments in Mind

Written by Gabe SchenkJuly 15, 2024

traditional
Key Takeaways
  • Keeta is the first blockchain network to be fully compliant with traditional financial regulations.
  • Keeta improves regulatory compliance by automating compliance screening.
  • Keeta helps users by improving the privacy and confidentiality of personal information.

In the evolving landscape of payments, Keeta is leading the charge by seamlessly integrating advanced blockchain technology to complement traditional systems. From the ground up, Keeta has been designed to improve legacy payment infrastructures while adhering to stringent regulatory requirements. Unlike preceding blockchain technologies that have struggled with regulatory compliance and performance metrics, Keeta stands out by ensuring compatibility with traditional financial regulations, including Anti-Money Laundering (AML), Bank Secrecy Act (BSA), Know Your Customer (KYC), and Payment Card Industry (PCI) standards.

Addressing the Shortcomings of Traditional Blockchains

Existing networks, despite their popularity, exemplify the limitations of traditional blockchains in the context of regulatory compliance. Transactions on existing networks lack transparency regarding the parties involved, the purpose of transactions, and the origins of funds. This opacity makes it unsuitable for use by governments and financial institutions that require detailed transaction records to prevent illegal activities. Consequently, existing networks have often been associated with illicit transactions that are difficult to trace. Although these networks have proven to be an attractive solution for digital payments, improvement is necessary for mass adoption.

Keeta overcomes these challenges by incorporating requirements that are native to traditional finance without compromising the advantages of blockchain technology. By integrating AML, BSA, and KYC protocols, Keeta ensures that all transactions comply with local laws and regulations. Furthermore, the network's PCI compliance enhances security and protects the personal information of all participants.

Supporting Traditional Financial Participants

Keeta is designed to support traditional financial participants like current payment systems but with significantly enhanced performance. Financial institutions can create and enforce the same rules and operations they currently use for payments but with the added benefits of blockchain technology. For example, the Society for Worldwide Interbank Financial Telecommunication (SWIFT) network, which handles the majority of international transfers today, can seamlessly integrate with Keeta. Participants on the SWIFT network can join Keeta, sending the same messages to each other and applying the same rules, but on a more modern and efficient platform.

SWIFT vs Keeta

Ensuring Regulatory Compliance

Keeta enables payments with unmatched performance and efficiency without sacrificing regulatory compliance. A token creator, which would be a government for fiat currencies, can define the specific requirements for transactions that involve their currency, such as KYC credentials. These rules are automatically enforced by the network, streamlining tedious compliance processes without sacrificing effectiveness.

Enhanced Confidentiality and Security

A key advantage of Keeta is its ability to enhance the confidentiality and security of user information. In traditional systems, each participant must verify user identities and hold this information, increasing the risk of errors and breaches. On Keeta, a single trusted party can verify and hold user information, providing confirmations to other participants without sharing sensitive data. This system reduces the need for multiple verifications, speeding up transactions and minimizing security risks. Keeta utilizes HTTPS, which is the core protocol of the web, as the network’s primary communication protocol, ensuring maximum security for financial transactions.

Revolutionizing Payment Technology

Keeta is at the forefront of integrating blockchain technology with traditional payments, providing a communication platform that meets regulatory requirements while enhancing performance and security. By supporting AML, BSA, KYC, and PCI compliance, Keeta ensures that the network can seamlessly be implemented into traditional finance. Its innovative structure, use of established protocols, and enhanced confidentiality measures position Keeta as a leader in the digital finance revolution, offering a more secure, efficient, and compliant payment ecosystem.

Overview

Share on:

Help create a new path for payments

Interested in using Keeta's API?

Contact Us

Disclosure

*Keeta partners with regional banking providers and payment networks for final payment delivery. Settlement times may vary. Copyright © 2024 Keeta, Inc. All rights reserved. Keeta® is a registered trademark of Keeta, Inc. Keeta is a technology provider, not a bank. Payment services in the United States are provided by Keeta Financial Services, Inc., a wholly-owned subsidiary of Keeta, Inc. US banking services are provided by Community Federal Savings Bank (member FDIC). The KeetaPay Debit Card is issued by Community Federal Savings Bank, member FDIC, pursuant to a license from Visa U.S.A. Inc. Visa is a registered trademark of Visa, U.S.A. Inc. All other trademarks and service marks belong to their respective owners. Keeta Financial Services Canada ULC is authorized by the Financial Transactions and Reports Analysis Centre of Canada (FINTRAC) for the provision of money transferring and payment services under Money Services Business (MSB) registration number M23772971. Payment services in Mexico are provided by Hyperjump Servicios, S. de R.L. de C.V., a wholly-owned subsidiary of Keeta Financial Services, Inc. Mexican banking services are provided by Fundación Dondé Banco, Sociedad Anónima, Institución de Banca Múltiple. Keeta Financial Services UK Limited is an EMD Agent of The Currency Cloud Limited. Payment and e-money services are provided by The Currency Cloud Limited. Registered in England No. 06323311. Registered Office: Stewardship Building 1st Floor, 12 Steward Street London E1 6FQ. The Currency Cloud Limited is authorized by the Financial Conduct Authority under the Electronic Money Regulations 2011 for the issuing of electronic money (FRN: 900199). Payment services for UAB Keeta Financial Services EU are provided by CurrencyCloud B.V.. Registered in the Netherlands No. 72186178. Registered Office: Nieuwezijds Voorburgwal 296 - 298, Mindspace Nieuwezijds Office 001 Amsterdam. CurrencyCloud B.V. is authorised by the DNB under the Wet op het financieel toezicht to carry out the business of a electronic-money institution (Relation Number: R142701).